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PR Means Business for REALTORS®

What’s the difference between a rat and a squirrel?

The squirrel has better PR!



A public relations book for real estate
that no one has ventured to write before!

PR Means Business for REALTORS is a tale of two REALTORS®, Rusty Regular and Rachel Rookie who learn about public relations (PR) and how it can add significantly to their real estate business without adding to their bottom line expenses.

As a real estate representative, your goal is to help your clients buy and sell property. As communications professionals, our goal is to demonstrate how to use public relations to improve your business and your bottom line!

Join our dynamic duo in discovering that by including a few straightforward and inexpensive public relations techniques to your existing marketing efforts, you'll find that PR Means Business for YOU!